The key here is to help Maine seasonal businesses capture more profit to be flexible. More profit could allow a lodging to close some rooms so that staff is not stretched, or it could mean having more money to reward employees with.
The slogan this year for NTTW is Travel Then and Now. The slogan encourages the industry to reflect on past success and promote policies for the future. This reflection is needed more than ever in the industry.
Competing with the Online Travel Agents is a hard job. Online Travel Agents have many resources to get in front of your customer and sell your rooms faster than you can. But, one thing OTA’s do not have is the spirit of your brand that only your voice can bring to a Facebook post.